Wine competitions are interesting events taking place worldwide. The purpose of these is to acknowledge wines in specific categories that are exceptional in quality. How they work is after a producer enters their wine in a specific competition and category, all are then judged by numerous panels of experts. Each panel consists of tasters, often international, from many areas of the business: journalists, winemakers, educators, scientists, retailers, etc. The average marks for each wine are tabulated and appropriate medals (Gold, Silver and Bronze) are awarded them. These medals can then be placed on bottles, which in turn, can really aid in their sales. Nothing says “buy me” like a wine sporting a “gold medal”.